Client

Vive Health

Project Type:

Packaging Design

Industry: 

Challenge:

Vive Health needed two versatile packaging concepts for their Thumb Brace that enhance brand trust while aligning with their active physical therapy product line.

  • Clearly communicate the product’s functionality and benefits

  • Appeal to active individuals and physical therapists

  • Maintain visual consistency with existing Vive Health products

  • Ensure adaptability for future product extensions

Solution:

We developed two distinct packaging styles tailored for different target markets while maintaining a cohesive brand identity.

  • Created a Minimalist Clinical Design with a clean white background and light teal accents for a professional medical look

  • Included clear product imagery demonstrating the brace in real-world use

  • Highlighted key features with intuitive icons for quick understanding

  • Integrated a Vive 60-Day Guarantee badge to build consumer trust

  • Designed a Dynamic & Sporty Version using bold teal and gray tones for an energetic appearance

  • Applied contrasting text colors to enhance readability

  • Added a textured background to communicate durability and strength

  • Emphasized versatility through a reversible design suitable for both hands

  • Highlighted comfort-focused features to appeal to active users

Result:

The final packaging designs improved brand perception and market adaptability for Vive Health’s product line.

  • Increased visibility on retail shelves and online platforms

  • Strengthened consumer trust through a clean layout

  • Enhanced engagement among active users

  • Contributed to higher conversion rates

  • Provided a scalable packaging template for future Vive Health products

The Team Behind the Project - Led by Creative Director

The Team Behind the Project:
Every Infinity Design Studio project is personally led and directed by Filip Narančić – Founder & Creative Director.

With a unique blend of creativity, strategy, and precision, Filip ensures that each project delivers premium quality, timeless design, and measurable impact.

Infinity Design Studio operates with a boutique approach, where every detail is carefully crafted, and each solution is tailored to the client’s vision and market demands. By combining multidisciplinary expertise with hands-on leadership, the studio transforms every project into a distinctive brand experience.

Filip Narančić

Founder & CEO – Infinity Design Studio

SPECIALIZED IN:

Architecture and Urbanism
Interior Design
Graphic Design and Professional Photography
Video Production and Drone Filming
Website and Mobile App Design
3D Modeling and Rendering

Short biography

Born on June 24, 1982, in Valjevo, Filip Narančić turned his passion for architecture and design into a thriving career.
He graduated from the Faculty of Technical Sciences in Novi Sad, Department of Architecture and Urbanism. During his studies, he launched a pilot project that later evolved into today’s Infinity Design Studio.

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