Client

Ashbrook Outdoors

Project Type:

Packaging Design

Industry: 

Challenge:

Ashbrook Outdoors required an eye-catching and gift-ready packaging design for their Bonsai Starter Kit that appeals to plant enthusiasts.

  • Needed to highlight the five unique bonsai seed varieties

  • Required a clean and clutter-free layout

  • Had to clearly display kit contents

  • Needed improved retail shelf appeal

Solution:

To address these goals, we developed a nature-inspired packaging concept that balances visual appeal with informative content.

  • Featured an illustrated bonsai tree in deep bluish turquoise tones

  • Placed the Ashbrook Outdoors logo subtly for brand visibility

  • Positioned the Bonsai Starter Kit title prominently

  • Added illustrations of five bonsai seed varieties

  • Included icon visuals for pruning shears and growing pots

  • Displayed contents such as peat soil discs and seed vials

  • Structured layout for quick product understanding

Result:

The final packaging design successfully enhanced product visibility and gift appeal.

  • Boosted retail shelf attention

  • Improved perceived product value

  • Reinforced nature-inspired brand identity

  • Increased customer satisfaction

  • Contributed to higher sales post-redesign

The Team Behind the Project - Led by Creative Director

The Team Behind the Project:
Every Infinity Design Studio project is personally led and directed by Filip Narančić – Founder & Creative Director.

With a unique blend of creativity, strategy, and precision, Filip ensures that each project delivers premium quality, timeless design, and measurable impact.

Infinity Design Studio operates with a boutique approach, where every detail is carefully crafted, and each solution is tailored to the client’s vision and market demands. By combining multidisciplinary expertise with hands-on leadership, the studio transforms every project into a distinctive brand experience.

Filip Narančić

Founder & CEO – Infinity Design Studio

SPECIALIZED IN:

Architecture and Urbanism
Interior Design
Graphic Design and Professional Photography
Video Production and Drone Filming
Website and Mobile App Design
3D Modeling and Rendering

Short biography

Born on June 24, 1982, in Valjevo, Filip Narančić turned his passion for architecture and design into a thriving career.
He graduated from the Faculty of Technical Sciences in Novi Sad, Department of Architecture and Urbanism. During his studies, he launched a pilot project that later evolved into today’s Infinity Design Studio.

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