Client

Nutraveda

Project Type:

Supplement Label Design

Industry: 

Challenge:

Launching INSULEX as a premium metabolic support supplement required a label that communicates both natural formulation and clinical effectiveness at first glance.

  • Stand out in a saturated weight loss & detox supplement market

  • Reflect the use of natural ingredients while maintaining a premium look

  • Highlight key benefits such as bloating relief, insulin regulation, and metabolic support

  • Appeal to health-conscious users seeking digestion and appetite control solutions

Solution:

A bold, high-contrast label system was developed to visually reinforce both efficacy and natural composition, while ensuring strong presence in retail and e-commerce environments.

  • Prominent gold-toned “INSULEX” typography paired with the subtitle Natural Metabolic Reboot for immediate product positioning

  • Dark background with gold and white accents to create a luxury-meets-wellness aesthetic

  • Subtle heartbeat-line graphic element to symbolize vitality and metabolic energy

  • Benefit-driven icon set highlighting Detox & Revitalize, Appetite Control, and Weight Management

  • Ingredient-focused layout emphasizing Psyllium Husk, Bentonite Clay, Aloe Vera, and Apple Pectin

  • Clear hierarchy of functional claims to improve scanability in Amazon-style listings

Result:

The final label delivers a premium and trustworthy shelf presence while simplifying communication of core benefits.

  • Increased product visibility in competitive supplement categories

  • Stronger consumer trust through clean benefit and ingredient display

  • Enhanced differentiation in online marketplaces

  • Early performance indicates higher engagement and improved conversion rates

The Team Behind the Project - Led by Creative Director

The Team Behind the Project:
Every Infinity Design Studio project is personally led and directed by Filip Narančić – Founder & Creative Director.

With a unique blend of creativity, strategy, and precision, Filip ensures that each project delivers premium quality, timeless design, and measurable impact.

Infinity Design Studio operates with a boutique approach, where every detail is carefully crafted, and each solution is tailored to the client’s vision and market demands. By combining multidisciplinary expertise with hands-on leadership, the studio transforms every project into a distinctive brand experience.

Black-and-white portrait of Filip Narančić, Founder and CEO of Infinity Design Studio.

Filip Narančić

Founder & CEO – Infinity Design Studio

SPECIALIZED IN:

Architecture and Urbanism
Interior Design
Graphic Design and Professional Photography
Video Production and Drone Filming
Website and Mobile App Design
3D Modeling and Rendering

Short biography

Born on June 24, 1982, in Valjevo, Filip Narančić turned his passion for architecture and design into a thriving career.
He graduated from the Faculty of Technical Sciences in Novi Sad, Department of Architecture and Urbanism. During his studies, he launched a pilot project that later evolved into today’s Infinity Design Studio.

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