TOURANE & CO. – LUXURY BRAND IDENTITY

Tourane & Co. is a premium fashion brand that blends luxury, elegance, and wearable technology. Specializing in high-quality jewelry and handbags designed to enhance the look of smartwatches and fitness trackers, the brand targets stylish women with an active lifestyle.

The challenge was to create a distinctive and sophisticated brand identity that reflects exclusivity while maintaining modern design functionality. The solution incorporated a handwritten “T” for femininity and refinement, a timeless and professional typeface, and a dark neutral color palette symbolizing luxury, while a magenta accent adds energy and modernity.

This minimalist yet impactful approach ensured a strong and consistent brand presence across all formats – from business cards and packaging to digital platforms.

The solution included:

A visual identity that sets Tourane & Co. apart in the market, positioning the brand at the forefront of luxury fashion and wearable technology.

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ZALDERAN – OUTDOOR BRANDING & E-COMMERCE VISUAL STRATEGY

Zalderan Campfire Grill is a premium foldable grill, built for adventure lovers, outdoor cooking, and real wilderness conditions. With its patented stainless steel design, compact format, and high durability, the product demanded a comprehensive branding and presentation system tailored for Amazon and global e-commerce success.

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KÍTCHANT – PREMIUM PACKAGING & VISUAL IDENTITY FOR MODERN KITCHENS

The Electric Salt & Pepper Grinder Set by KÍTCHANT is more than just a kitchen tool — it’s a functional design piece crafted for modern households, food lovers, and digital-first marketplaces like Amazon. Combining high-quality materials with an elegant user experience, the product required a complete visual identity system that reflects premium aesthetics and smart functionality.

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ACCENTRA – Spring/Summer Toiletries Collection

Accentra aimed to create a luxurious, sophisticated, and visually appealing packaging design that conveys the refreshing and light atmosphere of spring and summer. This toiletries collection required an elegant and sensual design to attract consumers and stand out in the competitive cosmetics market.

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BARB THE BUILDER – BodyGuard Backpack & Tactical Pen

The BodyGuard Backpack & Tactical Pen by Barb The Builder is not just a product—it’s an everyday companion created for urban professionals, frequent travelers, and safety-conscious users around the world. Built to merge security features with modern functionality, this dual-product package required a comprehensive branding and e-commerce strategy.

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Brauerei 2572 – Premium Beer Label Redesign

Brauerei 2572, a local brewery known for its traditionally crafted beers, needed a modern and distinctive label redesign to enhance brand recognition and appeal to the premium beer market. The challenge was to create a bold, sophisticated visual identity that maintains the authenticity of the brewery’s heritage while attracting a new generation of craft beer enthusiasts.

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Kaapkloof Manor – Luxury Wine Label Design

Kaapkloof Manor is a high-end South African wine brand, inspired by the rich winemaking heritage and stunning landscapes of the Cape region. The goal of this project was to create a timeless and exclusive label design that blends artisanal craftsmanship, tradition, and luxury, featuring engraved illustrations, gold foil stamping, and sophisticated typography.

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PEAK PRO GEAR – TACTICAL BRANDING & E- COMMERCE STRATEGY

Peak Pro Gear is a premium tactical brand built for performance, durability, and trust. Focused on delivering high-quality equipment for law enforcement, military, and outdoor professionals, the brand combines rugged functionality with sharp, modern design.

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KORYO – Schisandra Berry Herbal Tea

Koryo is a brand that preserves the heritage of Korean herbal tea while adapting it to the modern market. The goal was to create a premium packaging design that fuses traditional Korean aesthetics with modern elegance, making the product stand out on shelves and appealing to a global audience.

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KannBi Beauty Concept – Luxury Branding & Visual Identity

KannBi Beauty Concept is a high-end beauty studio positioned in the luxury self-care market, offering premium beauty services such as lash extensions, brows, manicure, pedicure, and professional depilation. The challenge was to create a sophisticated and cohesive brand identity that reflects exclusivity, modern aesthetics, and elegance while maintaining strong brand recognition.

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Manifestations of Memory – Music of the Chains

This project explores the power of architecture and art in conveying historical memory and emotional storytelling. "Music of the Chains" is an immersive spatial installation designed to commemorate the legacy of African American music and its deep-rooted connection to history, resilience, and transformation.

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iWant – Digital Branding & UX/UI Design

iWant is an innovative mobile app and digital platform designed to provide users with an intuitive and personalized experience. The goal of the project was to establish a strong visual identity and develop a simple, modern, and functional user interface that ensures seamless app navigation.

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VITAL COLON DETOX – Modern Label Design for a Premium Supplement Brand

VITAL COLON DETOX is a premium dietary supplement aimed at supporting digestive health and overall well-being. The objective of this project was to modernize the label design, ensuring a high-quality, trustworthy, and visually appealing identity that meets industry standards while standing out in a competitive market.

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MEAL 2 GO – Packaging Redesign for a Functional Beverage

MEAL 2 GO is a nutrient-packed protein drink, designed for active individuals seeking a quick and healthy meal on the go. The goal of this project was to modernize the visual identity and enhance the packaging design to make the product more recognizable, appealing, and competitive in the market.

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Power Life Script – Mobile App Design & Development

Power Life Script is an innovative mobile application designed to help users transform their mindset and manifest their desires through personalized scripting techniques. The goal was to create an engaging and intuitive app experience that blends modern aesthetics, motivation, and seamless functionality.

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HERO – Rebranding & Packaging Design for E-Liquids

HERO is a premium e-liquid brand recognized for its bold flavors and high-quality formulations. The challenge was to modernize the brand identity and packaging design to ensure stronger market positioning, increased visual appeal, and consistency across product lines.

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Let’s turn your vision into reality with premium design solutions crafted for impact and excellence.

Proud Clients

Testimonials

An excellent professional!

Excellent professional, quick service. We recommend working with him!

Moltres

BROMELIFE

Exceptional communication!

Filip is a very enthusiastic designer, proactively looking for various solutions and flexible in terms ofworking and communication. I am very pleased with the final design and our teamwork!

JaanP

LUCIDKITCHEN

Unmatched dedication!

I NEED MORE THAN 5 STARS TO RATE FILIP. His relentless commitment and creativity made thisproject a dream come true. Highly recommended!

Wong.Jameson

UNO DOGGO

Professionalism & creativity at the highest level!

This designer’s professionalism and creativity are truly commendable. We’re delighted with his work andhighly recommend collaborating with him. His talent and dedication consistently deliver outstandingresults.

Harmouch.Fk

NUTRIVEG LAB

Outstanding teamwork!

We needed a new label for our maple syrup. From start to finish, Filip was right on top of the design, anychanges we requested, and was extremely good at communicating. We loved his style and highly recommend working with him!

The Gateway Farm

THE GATEWAY FARM

Amazing Cooperation!

Filip has done excellent work for our project! He’s quick and delivers great designs. Very attentive, very easy to work with, listens to and understands what I am trying to get done immediately. Thanks! Happy to work with him again!

Maike.Rummich

A&O HOTELS and HOSTELS

The best design on the market!

EXCELLENT!!! Filip is the best designer and even the best contractor I have ever worked with. Hecreated an awesome design and worked with me tirelessly from its greatness to its perfection. Now I havethe most gorgeous packaging on the market, and all my competitors are screwed. Hooray :-)!

Jakub.Novotny7

COPPER GEMZ

A true professional!

Filip was wonderful to work with! As a first-timer in product packaging design, I just asked for eye-catching packaging. He exceeded all of our expectations, and we highly recommend working with Filip – you won’t be disappointed!

Fatime.Perazic

TRIDENT POSEIDON

Fantastic results!

“Filip is an extremely talented designer. He was a pleasure to work with throughout this process. In addition to being very responsive, he was able to take a general idea and turn it into something we truly loved. Highly recommend!”

Jrossd

ECOMMDISTRIBUTION, ASHBROOK OUTDOORS

Successful collaboration & excellent results!

I really enjoyed working with Filip. He is very hardworking, and the service is truly excellent!

AromapetD

AROMAPET

Speed & precision!

Worked perfectly together and carried out extremely quickly with corrections and changes.

MarceQ

BRAUEREI 2572

An incredible designer!

This designer is AMAZING! I can’t believe how easy it was to work with him on all the changes we madeto our box. He was so positive and encouraging, with great design ability! Highly recommended!

XoginaU

Dr. P RX

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TOURANE & CO. – LUXURY BRAND IDENTITY

View the full case study and discover the power of strategic branding.

Explore all our Case Study projects and find your inspiration

Ready To Elevate Your Brand’s Packaging To Premium Status?

Proud Clients

Testimonials

Let’s Create a Premium Design Experience

We’ll get back to you within 24 hours.

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