MEAL 2 GO – Packaging Redesign for a Functional Beverage

MEAL 2 GO is a nutrient-packed protein drink, designed for active individuals seeking a quick and healthy meal on the go. The goal of this project was to modernize the visual identity and enhance the packaging design to make the product more recognizable, appealing, and competitive in the market.

The solution included:

Bold and eye-catching graphics designed to attract customer attention
A design that highlights key product benefits – speed, convenience, and nutritional value
A redesigned logo and typography to give the product a more dynamic and modern look
Strong visual communication that enhances the product’s shelf appeal

The new design has positioned MEAL 2 GO as a powerful brand in the functional beverage segment, ensuring greater recognition and market relevance.

Check out the case study to see how packaging design can elevate a brand and boost sales.

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